IBC - EXPO 2018

Article written by Lars Pettersson FSF 

Between the 13th and 18th of September at the IBC in Amsterdam, the leading manufacturers from all corners of the world of equipment and software for the broadcast industry, as well as the audiovisual industry in general, all gathered for a hectic week of demonstrating their latest products.

So what trends in cinematography can one observe while wandering through the enormous exhibition halls of this year’s edition of the largest media, entertainment and technology exhibition in

WW1
Meeting at Panasonic booth. From left: Takashi Okabayashi  (Produ
ction cameras chief Engineer), Luc Bara (Cinema Product Manager
Europe), Seiichi Takeuchi (Production cameras chief Engineer),
Philippe Ros, AFC/IMAGO, Hiroshi Shirahama (Production cameras
chief Engineer)

Europe? Well, lenses designed to cover large format are still a dominant theme, along with cameras with large enough sensors to accommodate them. Gear to allow every conceivable way of camera movement through three-dimensional space is also abundant at the exhibition. But beyond that, no discernible new trend. And perhaps this means something, perhaps the industry is gathering momentum before the next major trend makes itself known? Time will tell.

However this is not to say that no interesting new commodities were unveiled at the IBC. Quite the opposite, in fact! The FSF have sent Alex Lindén and myself to report from the IBC and we found quite a few fascinating new products. Alex is also a member of the IMAGO technical committee (ITC) and therefore participated in a number of meetings

W MG 0227
Louis-Philippe Capelle, IMAGO, and Anna Piffl, the manager of P+S Technik,
with the  Technovision 100 mm anamorphic lens

which also gave us privileged insight into the philosophies of some of the major manufacturers present at the IBC. During my visit to the IBC, the IMAGO technical committee, led by Philippe Ros, AFC, met with Panasonic (see picture above), Canon and Filmlight, but even more meetings with manufacturers were scheduled and held. The objective of these meetings is to create a dialogue between the ITC and the manufacturers of primarily production cameras, in order to make aspects of digital cinematography -like for instance the de-bayering process- more accessible to creative and artistic adjustment by the cinematographer.


But the time between the IBC meetings gave me lots of opportunity to wander around, and at the P+S Technik Booth I happen to run into Louis-Philippe Capelle from IMAGO, who informs me that P+S Technik -who since 2012

W MG 0314


Jean-Yves Le Poulain next to the Angénieux Optimo three-in-one zoom lens

have been known primarily for rehousing lenses- are unveiling at the IBC no less than two brand new series of lenses inspired by classic lens design! They are offering a series of 1,5 * anamorphic lenses inspired by the classic Technovision anamorphics, which gave films like ”Apocalypse Now” (1979) their unforgettable look. And these new T2,8 P+S Technik Technovision lenses cover large format, enabling you to shoot anamorphic with the Alexa LF! The other new set of lenses they offer are inspired by the classic Kowa lenses, cover the super 35 format and are therefore suitable for cameras like the Alexa mini.

While we are on the subject of lenses for large format cinematography, Angénieux are unveiling at the IBC a brand-new Optimo zoom lens of magnificent proportions! Jean-Yves Le Poulain, technical and artistic advicer Cinema/TV product line for Thales Angénieux, gives us a thorough demonstration of it. Those who see this lens for the first time at the IBC and wish to buy one will have to wait almost a year for delivery, such is the demand at this point. This is actually three zoom lenses in one(!) as the lens can easily be rebuilt -on set even, providing you have a clean enough room- from a T 2,8 super 35 24-290 mm to a T 3,2 ’Open Gate’ 26-320 mm and finally to a T 4,2 ’Full Frame/Vistavision’ 36-435mm zoom, thus covering three different size sensors. This is of course wonderful news for rental houses, as they only need to store one lens which can be employed in three different shooting situations. As the lens has a resolution of 200 line pairs per millimeter, it’s maximum resolution is actually 16K, which is way beyond what any digital camera can handle today, making this zoom lens comfortably future-proof.

Leitz are also presenting a brand-new series of Vistavision lenses here at the IBC: in fact no less than twelve T1,8 prime lenses and two T2,8 zooms. I mentioned my thoughts on ”no discernible trend” earlier in this article, and as

W MG 0398
The IMAGO Technical Committee meet Canon's representatives. From left
to right: Philippe Ros, AFC/IMAGO, Vincent Heligon, Canon France, 
Benoit Mercier, Canon France, Alex Lindén, FSF/IMAGO.

Tommaso Vergallo from Leitz kindly gives me a demonstration of the new lenses, I’m thinking the Leitz approach may be the answer to the absence of clear new direction in the marketplace. Because, as Tommaso explains to me, Leitz have chosen to unveil all these 14 lenses at once, rather than a few at the IBC, a few more at the BSC Expo and the NAB, etc. And the reason for this is to provide the marketplace with a clear ”roadmap” of where Leitz are heading in terms of products, because you can order these lenses today, but delivery will be in 2019/2020 depending on what focal lengths we’re talking about. Each lens has a price tag of approximately €40 000 and physical dimensions are consistent throughout the range, making the interaction with matte boxes etc quicker.

German dolly manufacturer Panther have strategically placed their booth at the entrance of Hall 12, and you can't miss the fact that they have a fascinating new dolly which actually had it’s world premiere here at the IBC on September 14th! Christopher Schuller, from Panther, kindly gives me a demonstration and explains: ”normally we only make column dollies, but many users like scissors-dollies, so we decided to manufacture our own scissors-dolly and at the same time to improve on the functionality of this kind of dolly. So among its advantages is that you can take it apart, if the crew for instance have to carry it up several flights of stairs, and also the arm has both positive and negative range, enabling you to move your camera a maximum of 146 centimeters up and down”. The dolly comes with a wireless handset so the scissors-arm can be remotely controlled. Price tag, if you buy the complete package, is €110 000.

Roaming around in Hall 12, a Swedish flag in the distance catches my eye! It’s the Easyrig booth and when I approach it Anna Berggren demonstrates the new vest especially designed for female users, and also points to two clever new additions to the product range: an umbrella to protect the user from rain and also a quick release mount, so you can instantly detach the camera from your Easyrig if you should desire to do so. But beyond these new products, it turns out the company is celebrating it’s 25th year in business! Proud founder Johan Hellsten has actually sold over 10 000 units during this quarter-century, alleviating an enormous amount of back pain for countless cinematographers in the process -talk about win-win! Johan has actually written a book, "the story of Easyrig”, which is also available at the booth, in which he recounts the fascinating journey from initial invention to well known brand with a worldwide following.

WEasyrig Booth W MG 0485